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Technologies / Affinda / Google Tag Manager

Companies using Affinda and Google Tag Manager

4 companies in our data have public evidence for both Affinda and Google Tag Manager. Each company below links to the source for every claim. Our coverage is partial, so this is not everyone.

4companies use both
57%of Affinda users
under 1%of Google Tag Manager users
0name both as subprocessors

The companies

Strongest evidence first: a company naming both in its own subprocessor list comes before one seen on its website or in job postings.

Subprocessor listPrivacy policyWebsiteJob postings

CompanyAffindaGoogle Tag Manager
Employment Heroemploymenthero.comEmployment Hero provides an AI-powered platform for HR, payroll, hiring and rostering.HR and recruiting
Felixfelix.netFelix provides a platform that brings vendor management, procurement scheduling, sourcing, and contracts together.Compliance and riskLogistics and supply chain
HireArahireara.aiHireAra provides AI-powered candidate presentation software that formats CVs and profiles into branded, consistent documents for recruitment agencies.HR and recruiting
Onitonit.comOnit provides AI-powered enterprise legal management software for managing legal spend, matters, contracts, and workflows.Legal

The two technologies

Affinda is a set of AI products that help organisations control AI costs, automate document workflows and deploy AI for real-world use cases. Affinda Control runs in your own cloud, cuts AI spend automatically, shows developers fixes worth making, and reports spend and savings by provider, team and app.

Summarized from affinda.com on 9 Nov 2026.

57% of the 7 companies we see using Affinda also show the other.

All 7 companies using Affinda7 name it as a subprocessor

Google Tag Manager

by Google · Analytics

Google Tag Manager is a tag management system that lets you configure and deploy tags on your website or mobile app through a web interface. It is used to add and update tags, such as measurement and marketing optimization tags, without editing your site code.

Summarized from developers.google.com on 8 Nov 2026.

under 1% of the 8,994 companies we see using Google Tag Manager also show the other.

All 8,994 companies using Google Tag Manager57 name it as a subprocessorMore in Analytics

Other pairs

Companies with their own evidence for both.

More with Affinda

Amazon Web Services7companiesCloudflare7companies

More with Google Tag Manager

Cloudflare9,022companiesGoogle Workspace5,963companiesGoogle Analytics3,385companiesHubSpot2,816companiesWordPress2,573companiesAmazon Web Services2,572companies

Questions

How many companies use both Affinda and Google Tag Manager?

4 companies in StrataDB's data have public evidence for both. Our coverage is partial, so the real number is higher.

Which companies use Affinda and Google Tag Manager?

Employment Hero, Felix, HireAra and Onit. Each one links to the evidence behind it.

How does StrataDB know a company uses Affinda and Google Tag Manager?

From four kinds of public evidence: subprocessor lists, privacy policies, website code and job postings. Each is kept apart with its source and the date we saw it. A company missing here means we found no evidence, not that it does not use them.

Find every company using Affinda and Google Tag Manager

See the full list with the source for each company, and run the same lookup for any technology from the API, Claude or your browser.

  • Every company and vendor, with its public source
  • 100 API calls a month, plus MCP and the Chrome extension
  • Work email only. No card, no sales call