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Technologies / Google Tag Manager / Persona Identities

Companies using Google Tag Manager and Persona Identities

4 companies in our data have public evidence for both Google Tag Manager and Persona Identities. Each company below links to the source for every claim. Our coverage is partial, so this is not everyone.

4companies use both
under 1%of Google Tag Manager users
36%of Persona Identities users
0name both as subprocessors

The companies

Strongest evidence first: a company naming both in its own subprocessor list comes before one seen on its website or in job postings.

Subprocessor listPrivacy policyWebsiteJob postings

CompanyGoogle Tag ManagerPersona Identities
GLGglg.comGLG operates a platform that connects clients with experts for calls, meetings, content, surveys, events, and advisory placements.
Naturalnatural.comNatural provides payment infrastructure for AI agents, including wallets, payments, cards, processing, billing, and voice.Payments
ShipBobshipbob.comShipBob is an end-to-end fulfillment provider that handles inventory distribution, order picking, packing, shipping, and returns for ecommerce brands.E-commerceLogistics and supply chain
Crossmintcrossmint.comCrossmint provides a platform connecting fiat and stablecoins for building financial products, automating treasury and payments, and enabling agents to transact.Crypto and blockchainFintech

The two technologies

Google Tag Manager

by Google · Analytics

Google Tag Manager is a tag management system that lets you configure and deploy tags on your website or mobile app through a web interface. It is used to add and update tags, such as measurement and marketing optimization tags, without editing your site code.

Summarized from developers.google.com on 8 Nov 2026.

under 1% of the 9,026 companies we see using Google Tag Manager also show the other.

All 9,026 companies using Google Tag Manager58 name it as a subprocessorMore in Analytics

Persona Identities

Security and identity

36% of the 11 companies we see using Persona Identities also show the other.

All 11 companies using Persona Identities8 name it as a subprocessorMore in Security and identity

Other pairs

Companies with their own evidence for both.

More with Google Tag Manager

Cloudflare9,054companiesGoogle Workspace5,984companiesGoogle Analytics3,398companiesHubSpot2,824companiesAmazon Web Services2,583companiesWordPress2,583companies

More with Persona Identities

Cloudflare11companiesAmazon Web Services8companiesStripe8companiesGoogle Workspace7companiesTwilio6companiesGoogle5companies

Questions

How many companies use both Google Tag Manager and Persona Identities?

4 companies in StrataDB's data have public evidence for both. Our coverage is partial, so the real number is higher.

Which companies use Google Tag Manager and Persona Identities?

GLG, Natural, ShipBob and Crossmint. Each one links to the evidence behind it.

How does StrataDB know a company uses Google Tag Manager and Persona Identities?

From four kinds of public evidence: subprocessor lists, privacy policies, website code and job postings. Each is kept apart with its source and the date we saw it. A company missing here means we found no evidence, not that it does not use them.

Find every company using Google Tag Manager and Persona Identities

See the full list with the source for each company, and run the same lookup for any technology from the API, Claude or your browser.

  • Every company and vendor, with its public source
  • 100 API calls a month, plus MCP and the Chrome extension
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