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Technologies / BidSwitch / Iponweb

Companies using BidSwitch and Iponweb

2 companies in our data have public evidence for both BidSwitch and Iponweb, and 2 name both in their own subprocessor list. Each company below links to the source for every claim. Our coverage is partial, so this is not everyone.

2companies use both
17%of BidSwitch users
40%of Iponweb users
2name both as subprocessors

The companies

Strongest evidence first: a company naming both in its own subprocessor list comes before one seen on its website or in job postings.

Subprocessor listPrivacy policyWebsiteJob postings

CompanyBidSwitchIponweb
LiveIntentliveintent.comLiveIntent provides email monetization, identity resolution, and audience solutions for marketers, agencies, and publishers.Marketing
Zeta Globalzetaglobal.comZeta provides an enterprise intelligence operating system and a unified platform spanning the customer lifecycle, from acquisition to loyalty.AI and machine learningData and analytics

The two technologies

BidSwitch

Advertising

BidSwitch is a neutral middleware platform that connects programmatic supply and demand technology partners, processing the global bidstream in real time. It is used to access new platforms, filter out fraud, and distribute bid requests to relevant buyers across media formats.

Summarized from bidswitch.com on 8 Nov 2026.

17% of the 12 companies we see using BidSwitch also show the other.

All 12 companies using BidSwitch5 name it as a subprocessorMore in Advertising

Iponweb

Advertising

40% of the 5 companies we see using Iponweb also show the other.

All 5 companies using IponwebMore in Advertising

Other pairs

Companies with their own evidence for both.

More with BidSwitch

Cloudflare12companiesAmazon Web Services10companiesGoogle Tag Manager9companiesLinkedIn8companiesWordPress7companiesGoogle Analytics6companies

More with Iponweb

Amazon Web Services5companiesCloudflare5companiesGoogle Tag Manager5companies

Questions

How many companies use both BidSwitch and Iponweb?

2 companies in StrataDB's data have public evidence for both, and 2 of them name both in their own subprocessor list, the strongest evidence we hold. Our coverage is partial, so the real number is higher.

Which companies use BidSwitch and Iponweb?

LiveIntent and Zeta Global. Each one links to the evidence behind it.

How does StrataDB know a company uses BidSwitch and Iponweb?

From four kinds of public evidence: subprocessor lists, privacy policies, website code and job postings. Each is kept apart with its source and the date we saw it. A company missing here means we found no evidence, not that it does not use them.

Find every company using BidSwitch and Iponweb

See the full list with the source for each company, and run the same lookup for any technology from the API, Claude or your browser.

  • Every company and vendor, with its public source
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