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Technologies / Google Analytics / PubMatic

Companies using Google Analytics and PubMatic

6 companies in our data have public evidence for both Google Analytics and PubMatic, and 1 name both in their own subprocessor list. Each company below links to the source for every claim. Our coverage is partial, so this is not everyone.

6companies use both
under 1%of Google Analytics users
55%of PubMatic users
1name both as subprocessors

Companies using one are 1.6 times as likely as the average company in our data to show evidence of the other.

The companies

Strongest evidence first: a company naming both in its own subprocessor list comes before one seen on its website or in job postings.

Subprocessor listPrivacy policyWebsiteJob postings

CompanyGoogle AnalyticsPubMatic
Brightcovebrightcove.comBrightcove provides a video hosting, streaming, and monetization platform with tools for publishing, analytics, interactivity, live streaming, and OTT apps.Media and entertainment
Eyeotaeyeota.comEyeota provides audience data and targeting solutions for digital advertising.Data and analyticsMarketing
Wunderkindwunderkind.coWunderkind uses a consumer identity network to recognize anonymous website visitors and enrich customer profiles with real-time behavior.Marketing
Cyblecyble.comCyble provides threat intelligence and cybersecurity platforms, including tools for threat detection, attack surface management, dark web monitoring, and endpoint security.AI and machine learningCybersecurity
Ethan Allenethanallen.comEthan Allen sells furniture, bedding, lighting, rugs, and home decor, and offers interior design services.
ROQADroq.adROQAD provides deterministic identity resolution and audience activation for European advertisers.Identity and access

The two technologies

Google Analytics

by Google · Analytics

Google Analytics is a service that connects customer and campaign data across devices and platforms in one place and uses Google AI to surface insights. It is used to understand how users come to and interact with a website and to inform marketing and budget decisions.

Summarized from business.google.com on 8 Nov 2026.

under 1% of the 8,120 companies we see using Google Analytics also show the other.

All 8,120 companies using Google Analytics627 name it as a subprocessorMore in Analytics

PubMatic

Advertising

PubMatic is a specialized cloud infrastructure platform that enables real-time programmatic advertising transactions between Internet content creators (publishers) and advertisers (buyers). It is used by publishers and advertisers to conduct digital advertising transactions, with the company describing its platform as a purpose-built supply chain for programmatic advertising.

Summarized from investors.pubmatic.com on 8 Nov 2026.

55% of the 11 companies we see using PubMatic also show the other.

All 11 companies using PubMatic5 name it as a subprocessorMore in Advertising

Other pairs

Companies with their own evidence for both.

More with Google Analytics

Cloudflare8,132companiesGoogle Workspace5,403companiesGoogle Tag Manager3,407companiesAmazon Web Services2,179companiesHubSpot1,948companiesNext.js1,834companies

More with PubMatic

Cloudflare11companiesGoogle Tag Manager8companiesAmazon Web Services7companiesGoogle7companiesThe Trade Desk7companiesGoogle Ads5companies

Questions

How many companies use both Google Analytics and PubMatic?

6 companies in StrataDB's data have public evidence for both, and 1 of them name both in their own subprocessor list, the strongest evidence we hold. Our coverage is partial, so the real number is higher.

Which companies use Google Analytics and PubMatic?

Brightcove, Eyeota, Wunderkind, Cyble and Ethan Allen, and 1 more company. Each one links to the evidence behind it.

How does StrataDB know a company uses Google Analytics and PubMatic?

From four kinds of public evidence: subprocessor lists, privacy policies, website code and job postings. Each is kept apart with its source and the date we saw it. A company missing here means we found no evidence, not that it does not use them.

Find every company using Google Analytics and PubMatic

See the full list with the source for each company, and run the same lookup for any technology from the API, Claude or your browser.

  • Every company and vendor, with its public source
  • 100 API calls a month, plus MCP and the Chrome extension
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